At Louis Vuitton’s Birthday, the Brand Released Gamified NFTs

At Louis Vuitton's birthday, the brand released gamified NFTs

After teasing its birthday celebrations through its mobile app game ‘Louis: The Game,’ luxury fashion company and metaverse supporter Louis Vuitton has revealed a collection of NFTs that will serve as the party’s centerpiece. Fashion-come-metaverse fans may win one of ten special Louis Vuitton NFTs by playing the game alongside the game’s two million other players.


The concept of Louis: The Game is that users join a realm where they may dress up their Louis Vuitton avatar ‘Vivienne’ and walk about collecting free and informative NFT ‘postcards.’

Simply put, and with this new announcement, we now know that the value in collecting such NFTs is that by owning them, players will be entered into a 10-part raffle for 10 unique Louis Vuitton NFTs, each with interoperable, PFP-inspired features that will allow them to be flaunted across a variety of different platforms.

For the time being, the firm has only announced that in order to be eligible to join the raffle, gamers must gather a “specified quantity.”

The NFTs’ real look has yet to be revealed, but we do know that they were created in partnership with Beeple’s business Wenew Labs and sibling company Possible, and that they’ll be printed from the Ethereum wallet of Louis Vuitton.. Because the brand’s birthday is on August 4th, that day will be the last day of the NFT collection window, with the raffle following soon after.

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